Aired: 04/21/13

“If it doesn’t spread, it’s dead,” is the simple consistent message of a new book, SPREADABLE MEDIA: Creating Value and Meaning in a Networked Culture, that maps the changes taking place in our media environment. For all their consolidation, concentration, and money, corporations can no longer control media distribution. Millions are now directly involved in the creation and circulation of content.

“Stickiness” – focusing attention in centralized places — has been the measure of success in the broadcast era. No more. “Spreadability” – dispersing content through formal and informal networks, with and without permission – is the new goal.

What does this mean for media? For information? For culture? For the distribution of power? And how can you take advantage of the new realities to have greater impact and influence?

I’ll be talking about all of that this week with one of the book’s authors, HENRY JENKINS. He coined the term “participatory culture” and he’s been paying attention for decades to the crowd on the other side of the camera, the microphone, and the screen.

www.henryjenkins.org

www.spreadablemedia.org

  Aired 08/28/11 ROBERT JOHNSON serves as the Executive Director of the Institute for New Economic Thinking (INET) and Director of the Project on Global Finance at the Roosevelt Institute. He recently served on the United Nations Commission of Experts on International Monetary Reform under the Chairmanship of Joseph Stiglitz. Previously, Johnson was a Managing Director at Soros Fund Management where he managed a global currency, bond and equity portfolio specializing in emerging markets. He also served as Chief Economist of the US Senate Banking Committee and was an Executive Producer of the Oscar winning documentary, Taxi to the Dark Side. http://ineteconomics.org/

 

In CONNECTED, as her father battles brain cancer and she confronts a high-risk pregnancy, TIFFANY SHLAIN, co-founder of the International Academy of Digital Arts & Sciences and a Fellow at the Aspen Institute, asks what it means to be connected in the 21st century.

The documentary film continues at three theaters in the Bay area, opens 09/30 at the Arclight Hollywood (Q&A w Shlain)and at the Angelika in New York 10/14 (Q&A w Shlain).

TIFFANY SHLAIN, honored by Newsweek as one of the “Women Shaping the 21st Century,” is a filmmaker, artist, founder of The Webby Awards, co-founder of the International Academy of Digital Arts & Sciences and a Henry Crown Fellow of The Aspen Institute. Her films include Life, Liberty & The Pursuit of Happiness, about reproductive rights in America and The Tribe, an exploration of American Jewish identity through the history of the Barbie doll, Yelp: With Apologies to Allen Ginsberg’s Howl, about our addiction to technology and the importance of “unplugging”, and her newest Connected: A Declaration of Interdependence

http://www.tiffanyshlain.com/tiffanyshlain/Home.html
http://connectedthefilm.com/

 

Aired 04/29/12

Should we pay children to get good grades? Is it ethical to pay people to test risky new drugs or donate their organs? What about hiring mercenaries to fight our wars, outsourcing inmates to for-profit prisons, auctioning admission to elite universities, or selling citizenship to immigrants able to pay?

Phenomenally popular Harvard professor, Michael Sandel, notes that in recent decades, market values have crowded out non-market norms in almost every aspect of life-medicine, education, government, law, art, sports, even family life and personal relations. He argues that we have drifted from having a market economy to being a market society.

In his new book, What Money Can’t Buy, Sandel asks: Is there something wrong with a world in which everything is for sale? If so, how can we prevent market values from reaching into spheres of life where they don’t belong? What are the moral limits of markets?

http://www.justiceharvard.org

Aired: 04/15/13

When someone approaches you to donate to a non-profit, how many of you want to know how much of of its money goes to salaries and fund-raising and how much goes to actual program services? If you’re like most people, that question probably figures into your decision.

I myself have factored that question of how much is spent on overhead into my charitable giving. But is it a valid or wise way to make such decisions? According to today’s guest, DAN PALLOTTA, while it may be helpful, much more important is how well they serve their mission, how good a job they’re doing solving the problems you care about.

In his earlier book, UNCHARITABLE, Pallotta, who has a record of helping to raise hundreds of millions of dollars for causes, made the case that the way we think about non-profits and the rules we set for them, makes it harder for them to succeed on a truly significant scale. Too many nonprofits, he says, are rewarded for how little they spend — not for what they get done. Instead of equating frugality with morality, he asks us to start rewarding charities for big goals and big accomplishments (even if that comes with big expenses). Where other folks suggest ways to optimize performance inside the existing paradigm, UNCHARITABLE suggests that the paradigm itself is the problem and calls into question our fundamental beliefs about charity.

With a new book, CHARITY CASE: How the Non-Profit community Can Stand Up for Itself and Really Change the World and in a recent very popular TED talk, he says “My goal … is to fundamentally transform the way the public thinks about charity within 10 years.”

 

www.danpallotta.com

 

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