MARSHALL GANZ-Public Narrative – Key to Successful Organizing

Written on December 8th, 2023

Whether trying to influence involvement in foreign wars, fight for social justice, or win an election, effective organizing is crucial. Here’s my 2012 conversation with MARSHALL GANZ, who dropped out of Harvard in 1964 to participate in Freedom Summer, worked for years as one of the lead organizers for United Farm Workers, and helped devise the grass-roots model for Obama’s 2008 campaign. Now a lecturer in public policy at Harvard, I can say without reservation, we need to learn from him. You can find more at

Q&A: Marshall Ganz-Power of Story in Social Movements

Written on July 23rd, 2014


Aired 03/04/12

In the early 1960s, MARSHALL GANZ dropped out of Harvard to join the Civil Rights Movement in Mississippi. He then spent 16 years working with César Chávez and the United Farm Workers. He returned to Harvard in the 1990’s, graduated, earned his Ph.D., and now teaches organizing and the power of public narrative at the Kennedy School.

During Barack Obama’s 2008 presidential campaign, he was lead organizer of the grassroots for the former community organizer. GANZ offers a valuable perspective on the Occupy/99% movement.